The Consumer Electronics Association's U.S. Consumer Electronics Sales and Forecasts is the benchmark for the CE industry, measuring the size and growth of nearly 100 individual consumer electronics (CE) products. In addition, detailed written analyses chronicle the underlying trends and market forces driving growth and steering the overall industry. CEA employs a unique consensus methodology in creating the forecasts; collecting inputs and opinions on market size and growth. The July 2008 edition of the U.S. Consumer Electronics Sales and Forecasts bring together inputs from nearly 90 companies across the industry including CE manufacturers, distributors, retailers, technology licensors, market research firms and other industry constituents. This consensus approach makes CEA forecasts among the most accurate in the business. What's more, the U.S. Consumer Electronics Sales and Forecasts supplies an in-depth analysis of macro economic trends; household penetration estimates and forecasts for core CE products; and global estimates of retail sales in 12 CE categories. It all adds up to the most comprehensive, accurate and trusted tool for gauging the size and growth of U.S. consumer electronics industry. |